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Today I want to review a company that I actually used to be involved in and that’s Melaleuca. Melaleuca is a giant in the mlm industry and has been around for a long time. They’re giants in the direct selling world.
This company actually made my top mlm companies by revenue and fastest growing mlm companies list. They’re definitely worth a look. But are they actually worth it? I’m about to answer some of the most common questions about Melaleuca so you can decide for yourself if it is right for you.
What is Melaleuca?
Melaleuca is a company that manufactures hundreds of products and sells directly to consumers. The company was founded in 1985 to market a tea tree oil formulation called Melaleuca Oil.
The company manufactures and distributes nutritional, pharmaceutical, personal care, facial care, home hygiene, and other wellness products. Melaleuca’s product line is of high quality. And their products are distributed directly to the consumer through a full-service catalog and internet shopping system.
This convenient system is changing the way hundreds of thousands of people shop today by eliminating middlemen and reducing marketing and distribution costs. This allows the company to spend more on research and high-quality, ecologically sensible ingredients while maintaining reasonable prices.
Melaleuca is an international company with operations in over 22 markets worldwide and generated over 2 billion in revenue 2018. The company has grown steadily over the since 1985. Melalueca has a large ecommerce operation that enables customers to conveniently shop for products online.
The company’s product portfolio is marketed through a global network of independent sales representatives and through Melaleuca’s website. Besides consumer products, the company offers home security systems in the US and Canada.
It markets its products directly to its customers through catalogs and online. Rather than allocating funds to advertising, middlemen, and retail stores, Melaleuca focuses on scientific research and product effectiveness to get its name out.
Some 63% of Melaleuca’s customers are only interested in the company’s products. The remaining group pursues the financial opportunities offered through the company’s direct sales model. One out of nine customers (or 11%) decide to start their own Melaleuca business and achieve director status or above.
How Do You Join Melaleuca?
In order to buy products from the product store with Melaleuca you first have to to ‘create an account.’ After creating an account and password, you then have access to their online store with hundreds of products to choose from.
In order to become a Marketing Executive you will need to be sponsored and contact the person who referred you to the opportunity. When you are a Marketing Executive you can enroll customers.
There are two levels in which you can enroll to become a member of Melaleuca:
1) Regular Member
This option is free to join. All you’ll need to do is complete a Customer Membership Agreement.
2) Preferred Member
This option requires a Customer Membership Agreement and will cost you $19 per year. With the $19 you have total access to referring customers and building a business with the company.
3) Order Requirements
When you join Melaleuca as a Preferred member you are required to order a minimum of 35 to 75 Product Points per month. The company gives you a steep discount off retail prices of 30-50%.
When you join as a regular member there is no monthly minimum and you pay retail price for all products in Melaleuca’s products store with limited access. So as you can see you’re encouraged to join as a Preferred Member.
How do You Make Money With Melaleuca?
Here’s a video that walks you through the comp plan with Melaleuca on how you can earn commissions and bonuses.
What Are Melaleuca’s Products?
Here are some of the areas that Melaleuca has products in:
1) Melaleuca Nutrition
Melaleuca has a wide range in the category of nutrition. They have Vitamins, Minerals and Supplements:
- Multivitamins
- Specialty supplements
- Weight Loss
- Hot Beverages such as coffee and tea.
Here’s an example of the Melaleuca Select product line in this segment:
Introducing the SELECT line. Your favorite products – reformulated to meet special dietary needs. https://t.co/wKmJNogB9B pic.twitter.com/womppc3Z4p
— Melaleuca (@Melaleuca) January 7, 2017
- Pain relief
- Sun care
- First aid
- Cold and allergy
3) Melaleuca Beauty
Melaleuca also carries a wide range in the beauty area.
- Skin Care for anti-aging, moisturizing and other skin care regiments.
- Make Up with lipsticks, eyeliner, foundations and more.
- Hair Care
- Perfumes and Cologne
4) Melaleuca Household
Melaleuca also carries a wide supply of household supplies that includes:
- Cleaners
- Detergents
- Candles
- Air Fresheners
5) Melaleuca Bath and Body
Melaleuca also carries a wide range of personal care items that range from soaps, shaving supplies, dental care and much more.
6) Melaleuca Essential Oils
They have oils such as:
- Clary Sage
- Cedarwood
- Dill
- Frankincense
- Geranium
- Ginger
- Lemon
- Lime
- Marjoram
What is Melaleuca’s BBB Rating and is This a Legitimate Opportunity?
As I mentioned earlier, around63% of Melaleuca’s customers are only interested in the company’s products. This shows that the company is solid and stands behind a strong product portfolio.
The Wellness Company finished 2018 with over $2.1 billion in revenue – a company record. In 2017, the company hit $2 billion in revenue. The company also has over 150,000 independent distributors, while being accredited with the BBB and A+ rated.
Melaleuca is one of a very few companies in America that can claim to have increased its annual revenues in 30 of the last 32 years, and the Wellness Company went from $1 billion in annual sales in 2011 to $2 billion in six years. Melaleuca will join an elite group of companies with this accomplishment.
According to Forbes, only 225 private companies broke the $2 billion mark in annual revenue in 2016. Boise-based grocery store chain Albertsons was the only other Idaho-based company on the list.
Here’s a tend line of the revenue growth for Melaleuca which has been off the charts.
What Industry is Melaleuca In?
Melaleuca is in the wellness industry. This industry is about making healthy lifestyle choices and maintaining your well-being both physically and mentally. More and more people around the world have started to recognize the importance of wellness. This is a trend that has seen the value of the industry increase year-on-year.
In 2015, the market size of the global wellness industry amounted to more than 3.7 trillion U.S. dollars. The beauty and anti-aging segment of this industry is largest, at around one trillion U.S. dollars. The various segments that make up the wellness industry include: healthy eating and weight loss, fitness, alternative medicine and the spa industry.
The global wellness industry grew 12.8% in the last two years, from a $3.7 trillion market in 2015 to $4.2 trillion in 2017. This data is was released in a thorough research report, the 2018 Global Wellness Economy Monitor, by the nonprofit Global Wellness Institute (GWI), Wellness Economy Sectors, 2017.
Conclusion
By now you probably can tell that Melaleuca is a legit opportunity in the mlm space. The company has been around for a long time and the revenue numbers are off to charts. In the wellnesss industry, you need a differentiated product to make a dent and this industry is growing.
Melaleuca’s products are great and as I mentioned, most people have no interest in being a business builder and prefer to just buy their products. That’s saying something. I hope you found this review helpful and I answered all of your questions.